HOTEL DESIGN AND MANAGEMENT
CARLOTA CASANOVA: HOTEL DESIGN AND MANAGEMENT
Carlota Casanova associated Professor at Bussines and Design in EUBusinessSchool.
The course Hotel Design&Management is focused in hotels, how they are designed (and why) or how design defines people’s interaction ( and city's interaction).
The objective of the course is to explore the weight of design in the hotel business results taking special consideration to tourism and the linkages between business operations and public-environmental results.
In the hotel and tourism industry, design is constantly developing and evolving. Design is responsible for both the comfort within hospitality, as well as for the branding of a company’s public image. Students learn of the achievements of great designers who have specialized in this field, observing specific techniques and design elements. They gain the skills necessary to integrate design and management into hotel marketing.
School: EUBusiness School
Professor: Carlota Casanova